Selected work
VS Sassoon
In the age of of ‘fearless girls’ and female superheroes the time was right for VS Sassoon to play their part in female empowerment. Therefore, the brand decided to have a full rebrand to tie in with the sprit of the time.
Opal & Oak
An interior design studio founded by myself, designing interiors that blend authentic charm with rich colours, layered textures, and bold personality, ensuring every detail tells the home owner’s unique story.
Saint Row
A carefully curated store, selling local and international fashion labels. The brand was founded to bring a luxury edit of sustainably-minded brands to New Zealand and Australia and was in need of branding and design consultation.
Content at Canva
The best content comes from collaboration. The content partnerships team at Canva is a specialised team of creatives, led by me as the Head of Design, collaborating with brands to produce engaging content and templates, all made readily available to millions of Cava users.
Super Cubes
Super Cubes are nutrient super food cubes that can be put in a blender to create a smoothie within a few seconds. The brand design, packaging design and overall art direction for Super Cubes had to be created, as well as promotional collateral and a website.
Read & Bell
Fashion label Read & Bell wanted to have a new fresh look for their existing brand. The rebrand consisted of a logo refresh, new brand identity and website, as well as imagery for their look book and Spring Summer 2020 campaign.
Still Life
This still life shoot showcases a juxtaposition between nature and the artificial man-made world. Using transparent plastics and glass materials adds layering and texture and the flowers gives the visuals a sense of fragility.
Maggie
TheTaste of Asia range features a collection of sauces created to assist chefs in crafting various dishes. To accomodate the launch of these products, the brand required food photography showcasing delicious meals using these sauces.
Bon + Vie
New York based Bon + Vie is focussed on being a one-stop-shop for sustainable information as well as an online shop for high quality sustainable fashion products. They needed a name, brand DNA, and full brand identity roll out.